EQ: A critical tool for the purpose-driven company

5-2-2019 | GREEN BIZ

The concept of emotional intelligence, or EQ, isn’t new. But while many psychological concepts have come and gone in business and organizational development, why has EQ recently re-emerged in hallways, boardrooms, conferences and studies? And what does it have to do with sustainability?

Several recent studies have documented that, more than ever, people today want to know that the companies from which they buy products or services, as well as work for, are dedicated not just toprofitability, but also to social and environmental thinking, practice and progress. A recent example illustrating this shift comes from Ethical Corporation’s 2018 Responsible Business Trends survey. More than 1,500 executives from around the world participated in the study, which underscored that people want to know what is happening at the origins of what they buy.

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